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Dear
Sales Manager,
What
Do Poor Sales Presentations Really Cost?
What Impressions Do Your Sales Presentations Make?
What
do your most important prospects...especially senior executives...say
after your sales people leave the room after delivering their
best sales presentation?
Do they say, "Wow, I hope our sales people are half as good
as they were when they represent us."
Or, do they say, "I'm really disappointed. I expected much
better from a company with their reputation."
Notice, your sales people...and their presentation...are seen
as the "company!"
Your sales representatives are the unofficial ambassadors
of your company and its reputation. They are the company,
when they're in front of prospects!
Sure, at one level, a poor sales presentation is the fault
of the salesperson because they haven't taken the initiative
to continue to grow and master the art and techniques of persuasive
communication skills.
Alternatively, as a sales manager, it's your fault if you
have not provided effective and highly professional opportunities
for them to learn how to deliver an impressive sales presentation.
So, are your sales people letting you down? Or are you letting
down your sales people?
Regardless of where the fault lies...and it's usually on both
sides..the overall impression to your prospects is that your
COMPANY isn't qualified to solve their problems!
What Does a Poor Sales Presentation Cost?
You squander the time of preparation, rehearsal and delivery.
You lose the sale. Or drop down the list of serious competitors
for the business. Worst case scenario, your hard-earned reputation
suffers. In all these instances, a valuable opportunity is
lost...and for no good reason.
Remember, when you lose business you should have captured,
you lose twice. First, you don't get the sale or the cash
flow. Second, your competitor gets both.
 Imagine what you gain for a relatively small investment in
high-level, sales presentation skills training from Fripp
and Associates:
 You
get more sales, more often.
You
get the right reputation for your company.
You
get the right reputation for your salespeople.
You
get credit for generating even more cash flow.
And,
your competitors get none of the above!
My
clients will tell you I can instantly improve the success
of your sales people's presentations to prospects and customers.
Listen
to what just a few of them have to say:
"I
wanted to let you know how much I enjoyed the hands-on sales
training you provided to our Western sales team last week.
I have attended many courses over my years and must say that
at some point in the day most had me looking at my watch to
see when they'd be over. However, your program flew by; I
couldn't believe I sat there for 10 hours and actually was
prepared to invest a few more hours. Your enthusiasm, knowledge
of OUR business and the practical applications you taught
to our team will benefit the careers of many of our sales
professionals, as well as our customers. I look forward to
you being an active part in American Home Shield training
events in the future. Thanks again!"
—David J. Crawford,
Sr. Vice President, American Home Shield
"The last 48 hours since your sales presentation training
have been a frippen' high! After attending your session on
Friday for the VERITAS sales team and systems engineers, I
find myself changing the way I interact with all people. My
wife is amazed at my enthusiasm as are my in-laws and friends.
I have told at least 15 people about the value of your training
session, and I have had people listening to every word. However,
what's even more impressive is the fact that I have changed
some basic communication and baa boom - it works. What a seriously
fun and educating experience. You have helped me enormously,
and for that I say a big THANK YOU."
—David
Dzienciol, Sales Manager, Global Accounts,
VERITAS Software, Australia
"I thoroughly enjoyed Patricia Fripp's training in Sydney.
I learned more than I imagined possible in one day and thought
it extremely valuable to participate in. From Patricia's session,
I found most valuable the ways in which we can be more creative
and interesting when presenting. I know in the future I will
learn to prepare even a short introduction (as opposed to
winging it) and practice any presentation I have on my peers.
It was encouraging too when Patricia helped us individually,
as well as getting constructive feedback from everyone in
the room."
—Anna
Pitman, Sales Coordinator, VERITAS Software, Australia
"In my 15 years in the IT industry, the Patricia Fripp sales
presentation skills training was the best company provided
training I have ever undertaken. Prior to the Fripp training
I had considered myself to be a competent presenter; however,
Patricia had some fantastic insights which will dramatically
improve my presentations. She is a master presenter, a delight
to watch, and trains in a very effective style combining examples
and student participation. I would recommend this course to
beginner and experienced presenters alike. Thank you to VERITAS
for providing this training. It will pay off in bottom line
sales."
—Jamie
Pride, Sales Representative, VERITAS Software, Australia
"The Fripp & Associates Sales Presentations Skills course
in Toronto was...brilliant! I received more value in the first
two hours of this presentation than in all three days at our
recent Sales Conference. The one-on-one coaching session with
Tom Drews was extremely beneficial in tuning my presentation
skills. With the skills that Patricia, David and Tom can foster
in our sales force, $2,000,000,000 dollars in sales is a reality,
not a target."
—Paul
Armstrong, Systems Engineer, VERITAS Software (Canada) Inc.
"The Fripp & Associates sales presentation training was
an incredible investment of time."
—Ian
Teague, Sales Manager, VERITAS Software (Canada) Inc.
"Our
entire audience of both sales and technical associates were
engaged and involved...even the seasoned professionals were
impressed. Patricia is a powerful coach who exhibits great
flexibility in customizing her material. She is passionate
about what she does and committed to teaching skills that
impact our bottom line."
—Elizabeth Garvin-Clarke, Area Sales Consultant Director,
ADP
"After
Patricia Fripp worked with our sales team for one day, we
totally rewrote our sales presentation based on her invaluable
advice. Since then, we have enjoyed dramatic results and significantly
higher sales. She is frequently quoted by all our sales people.
A day with Fripp was a great investment."
—Joe Wester, Senior Vice President, SalesLink, A CMGI
Company
"What
a great two days! From a simple ROI standpoint, I am confident
we will see a payback in less than 4 months. From my standpoint,
a salesperson's sales cycle can begin or end with how well
they give their presentation."
—Greg
Stivers, Division Vice President, National Accounts, ADP
"The
day after I worked with Patricia Fripp I more than tripled
my close rate on a high priced product in a presentation to
a group. Fripp multiplied our effectiveness beyond belief."
—Ron
Marks, President, Results Seminars
"As
a mergers and acquisitions specialist, group presentations
count for everything. I make my money by closing transactions.
Patricia Fripp's executive speech coaching would be worth
every penny even at twice the price. She produced such great
value for me with a minimal amount of time. The return on
my investment with her is huge!"
—Michael
K. Sipe, President, Private Equities
If
you would like to explore how I could increase the effectiveness
of your salespeople, let's
make an appointment to talk. It seems everyone is
interested in this service these days.
If you
would like to know about the way your company can benefit
from improved sales presentation skills, may I invite you
to
download this free special report on the 12 mistakes to
avoid when you want to present to a prospect with total confidence,
while they listen to your every word with rapt attention.
Best
wishes,
Patricia Fripp
Email: PFripp@Fripp.com
Toll Free:
(800) 634-3035
Click
here to find out what clients have to say about Fripp's sales
presentation training.
Click
here to learn more —
proposal for presentation sales training delivered by Patricia
Fripp, CSP, CPAE
 Expert
Associates for Sales Presentation Training
Patricia
Fripp, CSP, CPAE
David R. Palmer, PhD
Tom Drews
Jim Prost
Do
you want Superstar Sales Presentations? The seminar
that transforms your sales team!
How
many more sales could your sales people make if they stopped
making STUPID mistakes and started giving totally
AWESOME sales presentations? Click here for more information.
Related
Learning Materials
Click
here for books, videos, and audios to teach you how to create
and deliver effective sales presentations and help you train
and motivate your sales team.
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