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 Q.-
WHAT DO GILBERT AND DILBERT HAVE IN COMMON?
That would be, Gilbert Amelio, former CEO of Apple Computer
and Scott Adams, creator of the wildly popular cartoon, "Dilbert,"
which appears in 2,000 newspapers in 65 countries.
A.- Both were students of Shirley Davalos' Broadcast Media
Training!
Why?
Because, Shirley knows what it takes to create a great interview!
As a long-time media trainer and broadcast consultant, Ms.
Davalos shows clients how to exude confidence, demonstrate
authority, and take control of an interview. As a seasoned
television producer for ABC, NBC, and Chronicle Broadcasting,
she knows how to make an interview memorable, fresh and marketable.
Davalos has developed programs for PBS, produced Infomercials
for advertising agencies, and provided support for major network
shows, like Dateline, Primetime Live, World News Tonight and
60 minutes.
How?
With a unique skill for identifying the message of each client,
Davalos crafts a working agenda that puts celebrities, authors,
and CEOs into the driver's seat in any interview situation.
Prove It!
"If you have an opportunity to work with Shirley Davalos
jump at the chance! She is attentive, professional, and very
generous with her time and knowledge. Her goal is to make
your media appearances a success for you, your interviewer,
and your audience. Her passion for her work, as well as her
years of experience in the television industry, give you an
insider's view of what works and doesn't work in media, from
selecting the best wardrobe and makeup to taking an active
role in the interview. Whether you are a beginner or a veteran
in media, you will take a big leap in confidence and expertise
after you spend a few hours with Shirley. And you'll have
fun in the process!"
—Nancy Anderson, Author, "Work with Passion, How To
Do What You Love For a Living""
"You stopped my mumbling and made this book a best seller!
With grateful thanks."
—Curt Gentry, Author, "J. Edgar Hoover The Man and
the Secrets"
"You are the master of media training and a gift to our authors."
—Katherine Goldmark, Senior Marketing Manager, Harper-Collins,
San Francisco
"Your lessons were crucial in every interview of my very successful
tour."
—Victoria Lee, Author, "Soulful Sex"
"I was so impressed by you that I actually wrote a media trainer
into my next book!"
—Bonnie Hill Hearn, Author, "Intern"
"I rarely regard people highly enough to recommend their services.
Shirley is an exception. Shirley is a fantastic media coach.
I love her."
—Victoria Hale, Institute of OneWorld Health
"Thank you for sharing your expertise of the changing media
industry with Fisher Investments Inc. Your work on the client
services webcast introduced Fisher Investments to an exciting
method of communicating with our clients. "
—Sherri Fisher, Fisher Investments
"I cannot thank you enough. . .I feel like a new person with
regard to the task. The best part is that the tools you gave
me are allowing me to be more critical in evaluation but in
a technical, not personal, domain. "
—Robert Shaw, Author of the child-rearing book,"The
Epidemic"
"Hi Shirley, Joe and I found your class informative and packed
full of techniques we both can use in our diverse careers...Once
again, we both gained a lot of information that we can apply
in our careers, but also in every day life."
—Victoria and Joe Grasso
Here's what happens during a Davalos Media Consultation
Using practice sessions and on-camera training, you'll:
Get Ready
Forge Your Purpose
Establish Your Focus
Identify Your Audience
Outline Your Objectives
Create an Agenda
Get Sett
Learn the Elements of the Interview
Craft Sure-fire Introductions
Style Yourself Visually - Wardrobe & Make-up Review
Practice Camera and Performance Techniques
Go!
Control the Interview
Develop Powerful Hooks & Sound-bites
Create Exciting Verbal Pictures
Become an Expert at Answering Questions, Even Tough Ones
Summarize so Your Audiences Are Spurred to Action
 Click
here for more information on Media Coaching.
Click
here for more about Shirley Davalos.
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